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It could take years to become
a Master... or just 6 hours.
 Taking the Master Series program will enable you to become more
successful in your real estate practice,pure and simple. You will
have the benefit of getting the techniques, strategies, and dialogues
of the most successful agents in real estate. You will learn how
the superstars grow their business and consistently rank as top
producers year after year. The 6-hour program provides a blueprint
on how you can put these winning practices to work for you. It is
a must for anyone who is serious about his or her business.
Master Series
The Master Series is a 6 hour program. Order the Master Series and you will be immersed in
the winning techniques, strategies and dialogues of top-producing
Coldwell Banker agents. You'll also learn how the superstars
grow their business, and consistently rank as top producers year
after year.
- 1st Hour - Listings
- Learn how the masters build their business base, handle listing
presentations, and create pricing strategies and dialogues. Witness
their mindsets and discussions of crucially important listing
price reductions.
- 2nd Hour - Open Houses and Buyers
- Understand the techniques of the masters as they prepare for open
houses, using qualifying dialogues to work with, educate and
contact buyers.
- 3rd Hour - Marketing and Advertising
- Find our the master's most successful marketing vehicles; what
they do most consistently, from branding to mailers; and what
marketing tools are driving their businesses to higher levels.
4th Hour - Referrals, Relationships, and Networking
- How do the masters work their referrals? What are their strategies
for networking? Study how top agents make relationships work for
them, through activities like networking with other brokers and
allied professionals.
- 5th Hour - Negotiating Techniques, Strategies and Dialogues
of the Superstars
- Discover the art of the deal, masters-style. Learn strategies
and dialogues for negotiating full commissions and
price reductions, plus find out how top agents negotiate at deal
time.
- 6th Hour - Handling Your Practice as a Business - Technology
& Trends.
- What's the best way to handle your business as a business? How
does technology contribute? The superstars' techniques for growing
their businesses are revealed, and you'll enjoy a special coaching
presentation from Steve Shull.
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